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ORGANIC VIEWS CROSS-PLATFORM
3M+
COUNTRIES WHO DISTRIBUTED ADS ON TV
30 countries
TIME TO COMPLETE EACH FILM
10 days
CUSTOMER STORY - PIKAIA LODGE X RELAIS & CHÂTEAUX
How PIKAIA LODGED Used cinematic short-form content to attract a new audience segement.
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BACKGROUND
Redefining Sustainable Luxury in the Galapagos
Pikaia Lodge sets a new standard for eco-luxury, offering an exclusive gateway to the Galapagos Islands for the environmentally conscious traveler. Perched on an extinct volcano, the lodge blends cutting-edge sustainable design with world-class amenities, immersing guests in breathtaking landscapes while preserving the natural beauty that makes the Galapagos unique. With personalized excursions and an unwavering commitment to conservation, Pikaia Lodge delivers a transformative travel experience that combines adventure, comfort, and responsibility.
THE BRIEF
Attracting the Next Generation of Luxury Travelers
Pikaia Lodge sought to broaden its appeal by connecting with a younger demographic—adventurous couples and groups of friends seeking a unique, sustainable travel experience.
We were given 10 days to capture the essence of Pikaia Lodge, blending its unparalleled eco-luxury with the vibrant energy of this new audience segment. Our task was to craft highly cinematic short-form videos that showcased not only the lodge’s stunning location on Santa Cruz Island but also the adventure, connection, and discovery awaiting younger travelers.
This content-first strategy was designed to reposition Pikaia Lodge as a destination for an emerging crowd of eco-conscious explorers, sparking curiosity and inspiring them to make the Galapagos their next adventure.
THE WORK
Delivering the Next-Gen Luxury Travel Campaign
The campaign for Pikaia Lodge was built on a foundation of immersive storytelling and stunning visuals, designed to highlight the Galapagos Islands’ unique blend of adventure and eco-luxury. Drawing inspiration from the vibrant energy of the younger demographic, the content showcased the raw beauty of Santa Cruz Island alongside the unmatched experiences Pikaia Lodge offers.
Our team successfully delivered:
2 cinematic films
6 engaging short-form videos
50 captivating photos
This content package aligned with Pikaia Lodge’s commitment to sustainability and exclusivity and resonated with a new generation of travellers seeking adventure and meaningful experiences.